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Panhandle

Westmoor Manufacturing is the parent company behind both Panhandle Slim and Rock & Roll Denim (along with Powder River Western Wear). Operating out of Fort Worth, Texas, this family-held business has been a staple in the Western fashion industry for generations, balancing traditional cowboy heritage with contemporary style.


1. Panhandle Slim (The Heritage Line)

Founded in 1946, Panhandle Slim is an iconic name in Western wear, famous for its deep roots in rodeo culture and classic cowboy styling.

  • The Claim to Fame: The brand rose to major prominence by perfecting and popularizing the traditional pearl snap shirt—originally marketed under styles like "The Gambler" to offer cowboys functional clothing that wouldn't rip if snagged on a fence or saddle.

  • Design & Aesthetic: Honors its authentic cowboy inspiration through retro western prints, border prints, and embroidery. They offer long-sleeve button-ups, performance polo shirts, and classic outerwear for men, women, and children.

  • Core Legacy: Known for historic collaborations with Western legends like country music duo Brooks & Dunn and World Champion bull rider Tuff Hedeman.

2. Rock & Roll Denim (The Modern Fashion Line)

Launched in 2009, Rock & Roll Denim (incorporating Rock & Roll Cowboy and Rock & Roll Cowgirl) was introduced to bring a fresh, trendy, and bold aesthetic to the modern Western lifestyle.

  • Premium Denim Focus: The absolute backbone of this brand is its extensive line of high-quality jeans. They specialize in multi-textured, striking back-pocket embroidery, varying washes, and specialized fits designed for life in and out of the saddle.

    • Popular Men's Cuts: Double Barrel (Relaxed Fit), Pistol (Straight Leg), and Revolver (Slim Fit). Available in standard bootcut, straight leg, and stackable options.

    • Popular Women's Cuts: Extra-stretch trouser jeans, low-to-high rise bootcuts, and fashion-forward bell-bottoms featuring unique detailing like cowhide accents or petal stitching.

  • The "ReFlex" Technology: Many of their core denim pieces feature "ReFlex" stretch denim technology, optimizing freedom of movement, comfort, and durability for arena riders and ranchers.

  • Apparel & Graphic Tees: Beyond jeans, Rock & Roll is widely known for eye-catching graphic t-shirts, hoodies, bold geometric snap shirts, and lightweight ripstop snap shirts. They also feature artist/celebrity partnerships, such as their popular collection with country-rock artist Koe Wetzel.

Rock & Roll Denim Men's Revolver Straight Bootcut Jean

Panhandle
Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99
SKU: 210000529407

Style # BM1RD07369 Experience the perfect blend of style and comfort with these Medium Vintage Slim Fit Straight Bootcut jeans, featuring distincti...

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Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99

Rock & Roll Denim Men's Double Barrel Jean

Panhandle
Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99
SKU: 210000529185

Style # BM0SD07354 These men's straight jeans feature a dark vintage wash with double barrel boot cut styling. Designed with embroidered back pocke...

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Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99

Rock & Roll Denim Men's Double Barrel Straight Leg Jean

Panhandle
Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99
SKU: 210000529157

Style # BM0SD07351 These Double Barrel Straight Jeans offer a timeless look with a relaxed fit. Made from 99% cotton and 1% spandex, these jeans ar...

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Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99

Panhandle Slim Men's Paisley Pearl Snap Shirt

Panhandle
Original price $52.95 - Original price $52.95
Original price $52.95
$52.95
$52.95 - $52.95
Current price $52.95
SKU: 210000529109

Style # SMN2S07415 This men's shirt features a grey paisley print with long sleeves and pearl snap closures. It includes two chest pockets and is m...

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Original price $52.95 - Original price $52.95
Original price $52.95
$52.95
$52.95 - $52.95
Current price $52.95

Panhandle Boy's Grey Plaid Button Down Shirt

Panhandle
Original price $33.95 - Original price $33.95
Original price $33.95
$33.95
$33.95 - $33.95
Current price $33.95
SKU: 210000529089

Style # SBB2S07415 Color: Gray base with layered shades of cream, brown & blue Material: Durable cotton blend crafted for softness & breat...

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Original price $33.95 - Original price $33.95
Original price $33.95
$33.95
$33.95 - $33.95
Current price $33.95

Panhandle Boy's Geo Print Button Shirt

Panhandle
Original price $33.95 - Original price $33.95
Original price $33.95
$33.95
$33.95 - $33.95
Current price $33.95
SKU: 210000529087

Style # SBB2S07412 Add a touch of style to his wardrobe with the Boys' Micro Geo Long-Sleeve Button-Down Shirt. Made from 97% cotton and 3% spandex...

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Original price $33.95 - Original price $33.95
Original price $33.95
$33.95
$33.95 - $33.95
Current price $33.95

Rock & Roll Denim Men's Bootcut Jean

Panhandle
Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99
SKU: 210000529022

Style # BM1PD07361 These Rock & Roll Denim men's jeans feature a light wash with a pistol straight bootcut design for a classic look. They offe...

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Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99

Panhandle Slim Men's Plaid Pearl Snap Shirt - FINAL SALE

Panhandle
Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $30.00
$30.00 - $30.00
Current price $30.00
SKU: 210000528518

Style # RMN2S07085 This men's plaid shirt in camel features long sleeves and convenient pearl snap closures. Crafted from a comfortable blend of 97...

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Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $30.00
$30.00 - $30.00
Current price $30.00
Sale Sale

Panhandle Slim Men's Geo Print Button Down Shirt

Panhandle
Original price $59.95 - Original price $59.95
Original price $59.95
$59.95
$59.95 - $59.95
Current price $59.95
SKU: 210000528504

Style # RMB4S07106 This men's button-down shirt features a navy base with an all-over geometric print, long sleeves, and a classic button closure. ...

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Original price $59.95 - Original price $59.95
Original price $59.95
$59.95
$59.95 - $59.95
Current price $59.95

Panhandle Slim Men's Geo Print Button Down Shirt

Panhandle
Original price $56.95 - Original price $56.95
Original price $56.95
$56.95
$56.95 - $56.95
Current price $56.95
SKU: 210000528494

Style # RMB2S07107 This men's shirt features a vibrant turquoise geometric print and long sleeves for a stylish look. It includes a button-down fro...

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Original price $56.95 - Original price $56.95
Original price $56.95
$56.95
$56.95 - $56.95
Current price $56.95

Panhandle Slim Boy's Geo Print Pearl Snap Shirt

Panhandle
Original price $36.95 - Original price $36.95
Original price $36.95
$36.95
$36.95 - $36.95
Current price $36.95
SKU: 210000528485

Style # RBN2S07105 Color: Blue/White Long Sleeve All Over Geo Print Pearl Snap Closure Double Front Pockets 97% Cotton, 3% Spandex

Original price $36.95 - Original price $36.95
Original price $36.95
$36.95
$36.95 - $36.95
Current price $36.95

Panhandle Slim Men's Aztec Print Button Down Shirt

Panhandle
Original price $56.95 - Original price $56.95
Original price $56.95
$56.95
$56.95 - $56.95
Current price $56.95
SKU: 210000528490

Style # RMB2S07075 This men's button-down shirt in a navy Aztec print features long sleeves and a button closure. It is made from a blend of 97% co...

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Original price $56.95 - Original price $56.95
Original price $56.95
$56.95
$56.95 - $56.95
Current price $56.95

Panhandle Boy's Geo Print Snap Shirt

Panhandle
Original price $36.95 - Original price $36.95
Original price $36.95
$36.95
$36.95 - $36.95
Current price $36.95
SKU: 210000528481

Style # RBN2S06924 Color: Black Geo Print Pearl snaps Long sleeve Double chest pockets with snap closures 97% cotton, 3% spandex

Original price $36.95 - Original price $36.95
Original price $36.95
$36.95
$36.95 - $36.95
Current price $36.95

Panhnadle Men's Modern Vintage Blue Aztec Snap Shirt - FINAL SALE

Panhandle
Original price $65.95
Original price $65.95 - Original price $65.95
Original price $65.95
Current price $50.00
$50.00 - $50.00
Current price $50.00
SKU: 210000528464

Style # PMN2S06903 The Modern Vintage Simple Blue Aztec Long Sleeve Snap Shirt is a classic style with a modern twist. The Aztec print, alongside s...

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Original price $65.95
Original price $65.95 - Original price $65.95
Original price $65.95
Current price $50.00
$50.00 - $50.00
Current price $50.00
Sale Sale

Rock & Roll Denim Women's Embroidered Sweatshirt - FINAL SALE

Panhandle
Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $39.00
$39.00 - $39.00
Current price $39.00
SKU: 210000528373

Style # BW91T06995 This women's sweatshirt features a solid black color with long sleeves and a ribbed crew neck and cuffs for added comfort. It sh...

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Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $39.00
$39.00 - $39.00
Current price $39.00
Sale Sale

Rock & Roll Denim Women's Front Seam Relaxed Flare Jean

Panhandle
Original price $79.99 - Original price $79.99
Original price $79.99
$79.99
$79.99 - $79.99
Current price $79.99
SKU: 210000528347

Style # BW6HD07214 These dark wash, high-rise jeans feature a relaxed flare silhouette with tummy-slimming technology for a flattering fit. Designe...

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Original price $79.99 - Original price $79.99
Original price $79.99
$79.99
$79.99 - $79.99
Current price $79.99

Rock & Roll Denim Women's Jade Corduroy Button Flare Pant - FINAL SALE

Panhandle
Original price $74.99
Original price $74.99 - Original price $74.99
Original price $74.99
Current price $49.00
$49.00 - $49.00
Current price $49.00
SKU: 210000528361

Style # BW6PD07180 Add a touch of flair to your outfit in these high-rise flare pants. Made from a cotton/spandex blend, these jeans offer a little...

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Original price $74.99
Original price $74.99 - Original price $74.99
Original price $74.99
Current price $49.00
$49.00 - $49.00
Current price $49.00
Sale Sale

Rock & Roll Denim Women's Two Tone Mid Rise Trouser

Panhandle
Original price $74.99 - Original price $74.99
Original price $74.99
$74.99
$74.99 - $74.99
Current price $74.99
SKU: 210000528336

Style # BW5MD07206 Featuring a two tone light wash and mid-rise fit, these trousers showcase a practical front yoke and double side seams for a fas...

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Original price $74.99 - Original price $74.99
Original price $74.99
$74.99
$74.99 - $74.99
Current price $74.99

Rock & Roll Denim Women's High Rise Jean - FINAL SALE

Panhandle
Original price $79.99
Original price $79.99 - Original price $79.99
Original price $79.99
Current price $52.00
$52.00 - $52.00
Current price $52.00
SKU: 210000528264

Style # BW4HD07199 These High Rise Bootcut Jeans effortlessly combine style and comfort. They are made from 99% cotton and 1% spandex and are built...

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Original price $79.99
Original price $79.99 - Original price $79.99
Original price $79.99
Current price $52.00
$52.00 - $52.00
Current price $52.00
Sale Sale

Rock & Roll Denim Women's Boot Cut Jean - FINAL SALE

Panhandle
Original price $79.99
Original price $79.99 - Original price $79.99
Original price $79.99
Current price $52.00
$52.00 - $52.00
Current price $52.00
SKU: 210000528258

Style # BW4HD07198 These dark wash, high-rise boot cut jeans feature tummy-slimming technology for a flattering fit. Designed with boot stitch deta...

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Original price $79.99
Original price $79.99 - Original price $79.99
Original price $79.99
Current price $52.00
$52.00 - $52.00
Current price $52.00
Sale Sale

Rock & Roll Denim Women's High Rise Bootcut Jean - FINAL SALE

Panhandle
Original price $79.99
Original price $79.99 - Original price $79.99
Original price $79.99
Current price $52.00
$52.00 - $52.00
Current price $52.00
SKU: 210000528221

Style # BW4HD07197 These women's jeans feature a medium wash with a high-rise fit and bootcut style. Designed with yoke detailing and a classic fiv...

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Original price $79.99
Original price $79.99 - Original price $79.99
Original price $79.99
Current price $52.00
$52.00 - $52.00
Current price $52.00
Sale Sale

Rock & Roll Denim Women's Rhinestone Red Sweater - FINAL SALE

Panhandle
Original price $49.95
Original price $49.95 - Original price $49.95
Original price $49.95
Current price $33.00
$33.00 - $33.00
Current price $33.00
SKU: 210000528210

Style # BW32T06948 This red long-sleeve sweater features sparkling rhinestone details and a ribbed collar, cuffs, and hem for a polished look. Craf...

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Original price $49.95
Original price $49.95 - Original price $49.95
Original price $49.95
Current price $33.00
$33.00 - $33.00
Current price $33.00
Sale Sale

Rock & Roll Denim Women's Cable Knit Sweater - FINAL SALE

Panhandle
Original price $49.95
Original price $49.95 - Original price $49.95
Original price $49.95
Current price $32.00
$32.00 - $32.00
Current price $32.00
SKU: 210000528216

Style # BW32T06955 This women's sweater features a stylish cable knit design inspired by rock & roll culture, combining comfort with edgy flair...

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Original price $49.95
Original price $49.95 - Original price $49.95
Original price $49.95
Current price $32.00
$32.00 - $32.00
Current price $32.00
Sale Sale

Rock & Roll Denim Women's Rhinestone Black Sweater - FINAL SALE

Panhandle
Original price $49.95
Original price $49.95 - Original price $49.95
Original price $49.95
Current price $32.00
$32.00 - $32.00
Current price $32.00
SKU: 210000528207

Style # BW32T06948 This black long-sleeve sweater features sparkling rhinestone details and a ribbed collar, cuffs, and hem for a polished look. Cr...

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Original price $49.95
Original price $49.95 - Original price $49.95
Original price $49.95
Current price $32.00
$32.00 - $32.00
Current price $32.00
Sale Sale

Rock & Roll Denim Men's Dale Graphic Hoodie - FINAL SALE

Panhandle
Original price $64.95
Original price $64.95 - Original price $64.95
Original price $64.95
Current price $49.00
$49.00 - $49.00
Current price $49.00
SKU: 210000528203

Style # BU94T07454 This men's hoodie in camel features a drawstring hood and a kangaroo pocket for convenience. Designed with a regular fit, it com...

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Original price $64.95
Original price $64.95 - Original price $64.95
Original price $64.95
Current price $49.00
$49.00 - $49.00
Current price $49.00
Sale Sale

Rock & Roll Denim Men's Geo Print Button Down Shirt

Panhandle
Original price $59.95 - Original price $59.95
Original price $59.95
$59.95
$59.95 - $59.95
Current price $59.95
SKU: 210000528198

Style # BMB2S07157 This men's shirt features a Caribbean color with a long-sleeve design and a button-down closure. It includes an open left front ...

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Original price $59.95 - Original price $59.95
Original price $59.95
$59.95
$59.95 - $59.95
Current price $59.95

Rock & Roll Denim Men's Plaid Sport Coat

Panhandle
Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95
SKU: 210000528192

Style # BM96C07417 This men's sport coat features a striking taupe plaid pattern and a classic button-front design. Fully lined for comfort, it com...

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Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95

Rock & Roll Denim Men's Plaid Sport Coat

Panhandle
Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95
SKU: 210000528163

Style # BM96C07381 Make a statement with the Men's Tan Plaid Sport Coat. Crafted from a blend of polyester/rayon/spandex, this regular-fit sport co...

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Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95

Rock & Roll Denim Men's Plaid Sport Coat

Panhandle
Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95
SKU: 210000528154

Style # BM96C07033 This men's sport coat features a striking blue plaid pattern and a classic button-front design. Fully lined for comfort, it comb...

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Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95

Rock & Roll Denim Men's Navy Sport Coat

Panhandle
Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95
SKU: 210000528142

Style # BM96C07032 Elevate your wardrobe with this navy sport coat. Featuring a button-front design and a fully lined interior, it combines style a...

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Original price $174.95 - Original price $174.95
Original price $174.95
$174.95
$174.95 - $174.95
Current price $174.95

Rock & Roll Denim Men's Quilted Two Tone Henley Hoodie - FINAL SALE

Panhandle
Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $39.00
$39.00 - $39.00
Current price $39.00
SKU: 210000528135

Style # BM94T07304 Stay cozy and stylish in this rugged, Western-inspired Men’s Grey Quilted Henley Hoodie from Rock & Roll Denim. Featuring a ...

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Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $39.00
$39.00 - $39.00
Current price $39.00
Sale Sale

Rock & Roll Denim Girl's Signature Pocket Trouser - FINAL SALE

Panhandle
Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $30.00
$30.00 - $30.00
Current price $30.00
SKU: 210000528001

Style # BG5MD07211 These trousers feature a medium wash and the signature pocket design, crafted from extra stretch denim for superior comfort and ...

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Original price $59.95
Original price $59.95 - Original price $59.95
Original price $59.95
Current price $30.00
$30.00 - $30.00
Current price $30.00
Sale Sale

Rock & Roll Denim Men's Tek Pearl Snap Shirt - Maroon

Panhandle
Original price $64.95 - Original price $64.95
Original price $64.95
$64.95
$64.95 - $64.95
Current price $64.95
SKU: 210000527971

Style # BMN3S06797 This men's shirt in maroon features short sleeves, a snap-down collar, and two patch pockets for convenience. Designed with a ba...

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Original price $64.95 - Original price $64.95
Original price $64.95
$64.95
$64.95 - $64.95
Current price $64.95

Rock & Roll Denim Men's Tek Pearl Snap Shirt - Aqua

Panhandle
Original price $64.95 - Original price $64.95
Original price $64.95
$64.95
$64.95 - $64.95
Current price $64.95
SKU: 210000527966

Style # BMN3S06797 This men's shirt in aqua features short sleeves, a snap-down collar, and two patch pockets for convenience. Designed with a back...

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Original price $64.95 - Original price $64.95
Original price $64.95
$64.95
$64.95 - $64.95
Current price $64.95

Rock & Roll Denim Men's Tek Pearl Snap Shirt - Olive

Panhandle
Original price $64.95 - Original price $64.95
Original price $64.95
$64.95
$64.95 - $64.95
Current price $64.95
SKU: 210000527962

Style # BMN3S06797 This men's shirt in olive features short sleeves, a snap-down collar, and two patch pockets for convenience. Designed with a bac...

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Original price $64.95 - Original price $64.95
Original price $64.95
$64.95
$64.95 - $64.95
Current price $64.95

Rock & Roll Denim Men's Tek Pearl Snap Shirt - Black

Panhandle
Original price $72.95 - Original price $72.95
Original price $72.95
$72.95
$72.95 - $72.95
Current price $72.95
SKU: 210000527940

Style # BMN2S06797 This men's shirt in black features long sleeves, a snap-down collar, and two patch pockets for convenience. Designed with a back...

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Original price $72.95 - Original price $72.95
Original price $72.95
$72.95
$72.95 - $72.95
Current price $72.95

Rock & Roll Denim Boy's White Tek Pearl Snap Shirt - FINAL SALE

Panhandle
Original price $64.95
Original price $64.95 - Original price $64.95
Original price $64.95
Current price $33.00
$33.00 - $33.00
Current price $33.00
SKU: 210000527926

Style # BBN2S06797 This solid white western shirt features long sleeves and pearl snap closures for an authentic look. Designed with double front p...

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Original price $64.95
Original price $64.95 - Original price $64.95
Original price $64.95
Current price $33.00
$33.00 - $33.00
Current price $33.00
Sale Sale

Rock & Roll Denim Boy's Basket Weave Sport Coat

Panhandle
Original price $99.95 - Original price $99.95
Original price $99.95
$99.95
$99.95 - $99.95
Current price $99.95
SKU: 210000527920

Style # BB96C07032 Make a statement in this Boys' Basket Weave Sports Coat. Crafted from 100% polyester, this sport coat offers a moderate stretch ...

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Original price $99.95 - Original price $99.95
Original price $99.95
$99.95
$99.95 - $99.95
Current price $99.95

Rock & Roll Denim Boy's Two Tone Bootcut Jean

Panhandle
Original price $59.99 - Original price $59.99
Original price $59.99
$59.99
$59.99 - $59.99
Current price $59.99
SKU: 210000527877

Style # BB0BD07360 These medium vintage wash bootcut jeans feature a two-tone design and a classic five-pocket style, offering a comfortable regula...

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Original price $59.99 - Original price $59.99
Original price $59.99
$59.99
$59.99 - $59.99
Current price $59.99

Rock & Roll Denim Boy's Raised Denim Embroidered Boot Cut Jean

Panhandle
Original price $59.99 - Original price $59.99
Original price $59.99
$59.99
$59.99 - $59.99
Current price $59.99
SKU: 210000527866

Style # BB0BD07348 Dark wash boot cut jeans featuring raised denim and embroidered back pockets. Classic 5-pocket design with a comfortable regular...

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Original price $59.99 - Original price $59.99
Original price $59.99
$59.99
$59.99 - $59.99
Current price $59.99

Rock & Roll Denim Men's Pistol Straight Leg Jean

Panhandle
Original price $88.95 - Original price $88.95
Original price $88.95
$88.95
$88.95 - $88.95
Current price $88.95
SKU: 210000525857

Style # BM1PD06698 Featuring a medium vintage wash and intricate cross-stitch embroidery, these jeans provide a regular fit with a straight leg cut...

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Original price $88.95 - Original price $88.95
Original price $88.95
$88.95
$88.95 - $88.95
Current price $88.95

Rock & Roll Denim Boy's Dot Embroidered Bootcut Jean

Panhandle
Original price $62.95 - Original price $62.95
Original price $62.95
$62.95
$62.95 - $62.95
Current price $62.95
SKU: 210000525317

Style # BB0BD06687 These Boys' Regular Fit Dot Pocket Signature Bootcut Jeans are a must-have for any wardrobe. Crafted from 99% cotton, 1% Spandex...

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Original price $62.95 - Original price $62.95
Original price $62.95
$62.95
$62.95 - $62.95
Current price $62.95

Rock & Roll Denim Men's Revolver Straight Leg Jean - FINAL SALE

Panhandle
Original price $84.99
Original price $84.99 - Original price $84.99
Original price $84.99
Current price $43.00
$43.00 - $43.00
Current price $43.00
SKU: 210000525403

Style # BM1RD06701 Experience the perfect blend of comfort and style with our Slim Fit Ladder Stitch Straight Leg Jeans. These jeans feature a mode...

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Original price $84.99
Original price $84.99 - Original price $84.99
Original price $84.99
Current price $43.00
$43.00 - $43.00
Current price $43.00
Sale Sale

Rock & Roll Denim Men's Straight Leg Jean

Panhandle
Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99
SKU: 210000525362

Style # BM1PD06694 Get the perfect blend of comfort and style with these light wash V Stitch Straight Leg Jeans. Designed with a regular fit, these...

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Original price $84.99 - Original price $84.99
Original price $84.99
$84.99
$84.99 - $84.99
Current price $84.99

Rock & Roll Denim Men's Double Barrel Straight Leg Jean - FINAL SALE

Panhandle
Original price $84.99
Original price $84.99 - Original price $84.99
Original price $84.99
Current price $64.00
$64.00 - $64.00
Current price $64.00
SKU: 210000525331

Style # BM0SD06687 Featuring a medium vintage wash with distinctive dot stitch embroidery, these straight-leg jeans offer a classic five-pocket des...

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Original price $84.99
Original price $84.99 - Original price $84.99
Original price $84.99
Current price $64.00
$64.00 - $64.00
Current price $64.00
Sale Sale

Rock & Roll Denim Women's Americana Short

Panhandle
Original price $54.99 - Original price $54.99
Original price $54.99
$54.99
$54.99 - $54.99
Current price $54.99
SKU: 210000523039

Style # BW68D06392 Color: Scarlet Western Print 5 Pocket Design High Rise Extra Stretch Advanced Slimming Technology

Original price $54.99 - Original price $54.99
Original price $54.99
$54.99
$54.99 - $54.99
Current price $54.99

Rock & Roll Denim Women's Mid Rise Boot Cut Jean

Panhandle
Original price $79.99 - Original price $79.99
Original price $79.99
$79.99
$79.99 - $79.99
Current price $79.99
SKU: 210000523014

Style # BW4MD06382 Experience the ultimate in style and comfort with these Rock & Roll Denim Women's Mid Rise Boot Cut Jeans. Featuring a mediu...

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Original price $79.99 - Original price $79.99
Original price $79.99
$79.99
$79.99 - $79.99
Current price $79.99

Rock & Roll Denim Girl's Signature Embroidered Trouser

Panhandle
Original price $59.99 - Original price $59.99
Original price $59.99
$59.99
$59.99 - $59.99
Current price $59.99
SKU: 210000522628

Style # BG5MD06397 Experience effortless style with the Rock & Roll Denim Girl's Signature Embroidered Trouser. This medium wash trouser featur...

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Original price $59.99 - Original price $59.99
Original price $59.99
$59.99
$59.99 - $59.99
Current price $59.99
Panhandle

Westmoor Manufacturing is the parent company behind both Panhandle Slim and Rock & Roll Denim (along with Powder River Western Wear). Operating out of Fort Worth, Texas, this family-held business has been a staple in the Western fashion industry for generations, balancing traditional cowboy heritage with contemporary style.


1. Panhandle Slim (The Heritage Line)

Founded in 1946, Panhandle Slim is an iconic name in Western wear, famous for its deep roots in rodeo culture and classic cowboy styling.

  • The Claim to Fame: The brand rose to major prominence by perfecting and popularizing the traditional pearl snap shirt—originally marketed under styles like "The Gambler" to offer cowboys functional clothing that wouldn't rip if snagged on a fence or saddle.

  • Design & Aesthetic: Honors its authentic cowboy inspiration through retro western prints, border prints, and embroidery. They offer long-sleeve button-ups, performance polo shirts, and classic outerwear for men, women, and children.

  • Core Legacy: Known for historic collaborations with Western legends like country music duo Brooks & Dunn and World Champion bull rider Tuff Hedeman.

2. Rock & Roll Denim (The Modern Fashion Line)

Launched in 2009, Rock & Roll Denim (incorporating Rock & Roll Cowboy and Rock & Roll Cowgirl) was introduced to bring a fresh, trendy, and bold aesthetic to the modern Western lifestyle.

  • Premium Denim Focus: The absolute backbone of this brand is its extensive line of high-quality jeans. They specialize in multi-textured, striking back-pocket embroidery, varying washes, and specialized fits designed for life in and out of the saddle.

    • Popular Men's Cuts: Double Barrel (Relaxed Fit), Pistol (Straight Leg), and Revolver (Slim Fit). Available in standard bootcut, straight leg, and stackable options.

    • Popular Women's Cuts: Extra-stretch trouser jeans, low-to-high rise bootcuts, and fashion-forward bell-bottoms featuring unique detailing like cowhide accents or petal stitching.

  • The "ReFlex" Technology: Many of their core denim pieces feature "ReFlex" stretch denim technology, optimizing freedom of movement, comfort, and durability for arena riders and ranchers.

  • Apparel & Graphic Tees: Beyond jeans, Rock & Roll is widely known for eye-catching graphic t-shirts, hoodies, bold geometric snap shirts, and lightweight ripstop snap shirts. They also feature artist/celebrity partnerships, such as their popular collection with country-rock artist Koe Wetzel.

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