Panhandle

Westmoor Manufacturing is the parent company behind both Panhandle Slim and Rock & Roll Denim (along with Powder River Western Wear). Operating out of Fort Worth, Texas, this family-held business has been a staple in the Western fashion industry for generations, balancing traditional cowboy heritage with contemporary style.

1. Panhandle Slim (The Heritage Line)

Founded in 1946, Panhandle Slim is an iconic name in Western wear, famous for its deep roots in rodeo culture and classic cowboy styling.

The Claim to Fame: The brand rose to major prominence by perfecting and popularizing the traditional pearl snap shirt—originally marketed under styles like "The Gambler" to offer cowboys functional clothing that wouldn't rip if snagged on a fence or saddle.
Design & Aesthetic: Honors its authentic cowboy inspiration through retro western prints, border prints, and embroidery. They offer long-sleeve button-ups, performance polo shirts, and classic outerwear for men, women, and children.
Core Legacy: Known for historic collaborations with Western legends like country music duo Brooks & Dunn and World Champion bull rider Tuff Hedeman.

2. Rock & Roll Denim (The Modern Fashion Line)

Launched in 2009, Rock & Roll Denim (incorporating Rock & Roll Cowboy and Rock & Roll Cowgirl) was introduced to bring a fresh, trendy, and bold aesthetic to the modern Western lifestyle.

Premium Denim Focus: The absolute backbone of this brand is its extensive line of high-quality jeans. They specialize in multi-textured, striking back-pocket embroidery, varying washes, and specialized fits designed for life in and out of the saddle.
- Popular Men's Cuts: Double Barrel (Relaxed Fit), Pistol (Straight Leg), and Revolver (Slim Fit). Available in standard bootcut, straight leg, and stackable options.
- Popular Women's Cuts: Extra-stretch trouser jeans, low-to-high rise bootcuts, and fashion-forward bell-bottoms featuring unique detailing like cowhide accents or petal stitching.
The "ReFlex" Technology: Many of their core denim pieces feature "ReFlex" stretch denim technology, optimizing freedom of movement, comfort, and durability for arena riders and ranchers.
Apparel & Graphic Tees: Beyond jeans, Rock & Roll is widely known for eye-catching graphic t-shirts, hoodies, bold geometric snap shirts, and lightweight ripstop snap shirts. They also feature artist/celebrity partnerships, such as their popular collection with country-rock artist Koe Wetzel.

Sort by

Compare

View as

Compare

Rock & Roll Denim Men's Plaid Sport Coat

Panhandle

$149.99 - $149.99

$149.99

$149.99 - $149.99

$149.99

SKU: 210000492422

Style # BM96C05505 Make a statement with the Men's Black Plaid Sport Coat. Crafted from a blend of polyester/rayon/spandex, this regular-fit sport ...

View full details

$149.99 - $149.99

$149.99

$149.99 - $149.99

$149.99

Compare

Panhandle Boy's Geo Print Shirt - FINAL SALE

Panhandle

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000492286

Style # RBN2S05115 Elevate your little boy's western style with our Panhandle Geo Print Shirt. Made from 97% cotton and 3% spandex, this black shir...

View full details

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Panhandle Boy's Solid Stretch Shirt - FINAL SALE

Panhandle

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000492270

Style # PBB2S05431 Unleash your little one's style with the Panhandle Boy's Solid Stretch Shirt. In a rich maroon color, this long sleeve shirt fea...

View full details

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Panhandle Boy's Solid Stretch Shirt - FINAL SALE

Panhandle

$35.99 - $35.99

$35.99

$35.99 - $35.99

$35.99

SKU: 210000492264

Style # PBB2S05431 Unleash your little one's style with the Panhandle Boy's Solid Stretch Shirt. In a rich navy color, this long sleeve shirt featu...

View full details

$35.99 - $35.99

$35.99

$35.99 - $35.99

$35.99

Compare

Panhandle Boy's Solid Stretch Shirt - FINAL SALE

Panhandle

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000492261

Style # PBB2S05431 Unleash your little one's style with the Panhandle Boy's Solid Stretch Shirt. In a rich brown color, this long sleeve shirt feat...

View full details

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Panhandle Boy's Geo Print Shirt

Panhandle

$35.99 - $35.99

$35.99

$35.99 - $35.99

$35.99

SKU: 210000492256

Style # PBB2S05382 Experience bold, stylish comfort with our Panhandle Boy's Geo Print Shirt in Navy. This long sleeve shirt features a striking ge...

View full details

$35.99 - $35.99

$35.99

$35.99 - $35.99

$35.99

Compare

Rock & Roll Denim Boy's Revolver Straight Leg Jeans

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000492206

Style # BB1RD05578 These slim fit straight leg jeans for boys are a wardrobe essential. Made from 99% cotton and 1% spandex, and made for durabilit...

View full details

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Rock & Roll Denim Boy's BB Gun Bootcut Jean

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000492195

Style # BB0BD05591 Wash: Medium Vintage Leg: Bootcut Fit: Regular Style: BB Gun Adjust to Fit Waist

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Rock & Roll Denim Boy's BB Gun Bootcut Jean

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000492175

Style # BB0BD05590 Wash: Medium Vintage Leg: Bootcut Fit: Regular Style: BB Gun Adjust to Fit Waist 99% Cotton, 1% Spandex

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Rock & Roll Denim Boy's Revolver Boot Cut Jeans

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000492163

Style # BB0BD5573 These boot cut jeans come in a medium vintage color and feature ladder stitch embroidery. They are made from a stretchy fabric, c...

View full details

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Rock & Roll Denim Men's Pistol Straight Jeans - FINAL SALE

Panhandle

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

SKU: 210000490966

Style # BM1PD04253 Color: Med Vintage Leg: Straight Fit: Regular Roper Stitch Embroidery 100% Cotton

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

Sale

Compare

Rock & Roll Denim Women's Straight Cropped Jean - FINAL SALE

Panhandle

$68.99

$68.99 - $68.99

$68.99

$49.00

$49.00 - $49.00

$49.00

SKU: 210000490127

Style # BW9HD04000 Wash: Light Vintage Rise: High Leg: Cropped Fit: Straight Extra Stretch Fabric 99% Cotton, 1% Spandex

$68.99

$68.99 - $68.99

$68.99

$49.00

$49.00 - $49.00

$49.00

Sale

Compare

Rock & Roll Denim Boy's Slim Revolver Jeans

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000489670

Style # BB1RD04372 Wash: Light Fit: Slim Rope Stitch Embroidery 5 Pocket Design Reflex Stretch 99% Cotton, 1% Spandex

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Rock & Roll Denim Men's Revolver Slim Straight Jeans - FINAL SALE

Panhandle

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

SKU: 210000487005

Style # BM1RD03663 Experience the perfect blend of comfort and style with the Rock & Roll Denim Men's Revolver Slim Straight Jeans! Crafted wit...

View full details

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

Sale

Compare

Panhandle Boy's Solid Poplin Shirt - FINAL SALE

Panhandle

$39.99

$39.99 - $39.99

$39.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000486455

Style # PBB2S03154 Introducing the Panhandle Boy's Solid Poplin Shirt, perfect for any occasion! This baby blue shirt is not only stylish but funct...

View full details

$39.99

$39.99 - $39.99

$39.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Panhandle Slim Men's Solid Heather Wool Coat - FINAL SALE

Panhandle

$198.95 - $204.95

$198.95

$119.00

$119.00 - $119.00

$119.00

SKU: 210000483649

Style # DM92C04052 Stay warm and stylish with the Powder River Men's Solid Heather Wool Coat. Made with soft, high-quality wool in a sleek black co...

View full details

$198.95 - $204.95

$198.95

$119.00

$119.00 - $119.00

$119.00

Sale

Compare

Panhandle Slim Men's Heather Wool Coat - FINAL SALE

Panhandle

$198.95 - $204.95

$198.95

$119.00

$119.00 - $119.00

$119.00

SKU: 210000533857

Style # DM92C04051 The Powder River Men's Heather Wool Coat in Camel is the perfect combination of style and functionality. With a full zipper clos...

View full details

$198.95 - $204.95

$198.95

$119.00

$119.00 - $119.00

$119.00

Sale

Compare

Powder River Men's Knit Melange Pullover

Panhandle

$51.99 - $51.99

$51.99

$51.99 - $51.99

$51.99

SKU: 210000483637

Style # DM91C04101 Expertly designed for durability and comfort, the Powder River Men's Knit Pullover offers a sleek and classic style in black. Wi...

View full details

$51.99 - $51.99

$51.99

$51.99 - $51.99

$51.99

Compare

Powder River Men's Aztec Fleece Pullover

Panhandle

$61.99 - $61.99

$61.99

$61.99 - $61.99

$61.99

SKU: 210000483611

Style # DM91C04078 The Powder River Men's Aztec Fleece Pullover is expertly crafted with a vibrant, all-over Aztec print in natural and multi-color...

View full details

$61.99 - $61.99

$61.99

$61.99 - $61.99

$61.99

Compare

Powder River Men's Aztec Berber Border Pullover

Panhandle

$71.99 - $71.99

$71.99

$71.99 - $71.99

$71.99

SKU: 210000483596

Style # DM91C04069 Expertly crafted for style and durability, the Powder River Men's Aztec Berber Border Pullover is a must-have for any man's ward...

View full details

$71.99 - $71.99

$71.99

$71.99 - $71.99

$71.99

Compare

Panhandle Men's Neon Novelty Print Shirt

Panhandle

$57.99 - $57.99

$57.99

$57.99 - $57.99

$57.99

SKU: 2100004831803

Style # RMN3S03847 Introducing Panhandle Men's Neon Novelty Print Shirt! This dynamic black shirt features a full snap closure and double chest poc...

View full details

$57.99 - $57.99

$57.99

$57.99 - $57.99

$57.99

Compare

Panhandle Men's Southwest Roughstock Shirt

Panhandle

$59.99 - $59.99

$59.99

$59.99 - $59.99

$59.99

SKU: 210000483174

Style # RMN2S04608 This Panhandle roughstock shirt boasts a vibrant Teal and Multi color scheme that stands out in any setting. The long sleeve, fu...

View full details

$59.99 - $59.99

$59.99

$59.99 - $59.99

$59.99

Compare

Panhandle Boy's Roughstock Geo Stretch Shirt - FINAL SALE

Panhandle

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000483156

Style # RBN2S04610 Add a touch of geometric flair to his wardrobe with the Boys' Rough Stock Geo Print Long Sleeve Snap Shirt. Made from 97% cotton...

View full details

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Panhandle Men's Mini Geo Print Shirt

Panhandle

$51.99 - $51.99

$51.99

$51.99 - $51.99

$51.99

SKU: 2100004831537

Style # PMB2S04850 Indulge in style with this Olive Mini Geo Print Shirt! Featuring long sleeves and a full button closure, this 100% cotton shirt ...

View full details

$51.99 - $51.99

$51.99

$51.99 - $51.99

$51.99

Compare

Panhandle Boy's Geo Stripe Print Shirt - FINAL SALE

Panhandle

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000483134

Style # PBB2S04839 Experience effortless style and comfort with Panhandle Boy's Geo Stripe Print Shirt. The charcoal color and geo stripe print exu...

View full details

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Rock & Roll Denim Boy's Camo Performance Hoodie

Panhandle

$39.99 - $39.99

$39.99

$39.99 - $39.99

$39.99

SKU: 210000482249

Style # BB94T04947 The Rock & Roll Denim Boy's Camo Performance Hoodie is perfect for active boys. Quick drying and moisture wicking, it keeps ...

View full details

$39.99 - $39.99

$39.99

$39.99 - $39.99

$39.99

Compare

Panhandle Boy's Geo Button Shirt - FINAL SALE

Panhandle

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

SKU: 210000482215

Style # PBB2S04835 Introduce a touch of stylish charm to your son's wardrobe with the Panhandle Boy's Geo Button Shirt. In a vibrant teal color, th...

View full details

$35.99

$35.99 - $35.99

$35.99

$18.00

$18.00 - $18.00

$18.00

Sale

Compare

Rock & Roll Denim Boy's Slim Fit Revolver Ladder Stitch Jeans

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000482166

Style # BB1RD04867 Wash: Medium Vintage Fit: Slim 5 Pocket Design ReFlex Denim Adjust to Fit Waistband 99% Cotton, 1% Spandex

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Panhandle Women's Aztec Sleeve Top

Panhandle

$46.99 - $46.99

$46.99

$46.99 - $46.99

$46.99

SKU: 210000481532

Style # LW52T04632 Add some southwestern flair to your wardrobe with our Panhandle Women's Aztec Sleeve Top! Featuring a solid taupe body and bold ...

View full details

$46.99 - $46.99

$46.99

$46.99 - $46.99

$46.99

Compare

Rock & Roll Denim Girl's Aztec Print Shirt Jacket

Panhandle

$72.99 - $72.99

$72.99

$72.99 - $72.99

$72.99

SKU: 2100004814394

Style # BGB2C04499 Bring out the trendsetter in your little girl with our Rock & Roll Denim Girl's Aztec Print Shirt Jacket. The rose/mauve col...

View full details

$72.99 - $72.99

$72.99

$72.99 - $72.99

$72.99

Compare

Rock & Roll Denim Women's Western Print Joggers

Panhandle

$39.99 - $39.99

$39.99

$39.99 - $39.99

$39.99

SKU: 210000481376

Style # AW78B04996 Experience the perfect blend of comfort and style with our Rock & Roll Denim Women's Western Print Joggers. Made with a 65% ...

View full details

$39.99 - $39.99

$39.99

$39.99 - $39.99

$39.99

Compare

Rock & Roll Denim Women's Studded Cropped Jeans - FINAL SALE

Panhandle

$69.99

$69.99 - $69.99

$69.99

$25.00

$25.00 - $25.00

$25.00

SKU: 210000481370

Style # BW9HD04796 Wash: Light Vintage Leg: Straight Fit: Cropped Torn Details at Knees Studded Detail at Knees 5 Pocket Design 99% Cotton, 1% Sp...

View full details

$69.99

$69.99 - $69.99

$69.99

$25.00

$25.00 - $25.00

$25.00

Sale

Compare

Rock & Roll Denim Women's Distressed Flare Jeans - FINAL SALE

Panhandle

$79.99

$79.99 - $79.99

$79.99

$40.00

$40.00 - $40.00

$40.00

SKU: 210000481209

Style # BW6HD03590 Elevate your denim game with these Rock & Roll Denim Women's Distressed Flare Jeans! Made from 100% cotton, these jeans offe...

View full details

$79.99

$79.99 - $79.99

$79.99

$40.00

$40.00 - $40.00

$40.00

Sale

Compare

Rock & Roll Denim Women's High Rise Bootcut Jeans - FINAL SALE

Panhandle

$68.99

$68.99 - $68.99

$68.99

$35.00

$35.00 - $35.00

$35.00

SKU: 210000480677

Style # BW4HD04766 Wash: Light Rise: High Leg: Bootcut Double Front Pockets Double Back Pockets Extra Stretch 92.5% Cotton, 6% Polyester, 1.5% Spa...

View full details

$68.99

$68.99 - $68.99

$68.99

$35.00

$35.00 - $35.00

$35.00

Sale

Compare

Rock & Roll Denim Aztec Printed Berber Blanket

Panhandle

$65.00 - $65.00

$65.00

$65.00 - $65.00

$65.00

SKU: 210000480591

Style # BU46M04347 Color: Brown/ Black Aztec Print all Over Berber

$65.00 - $65.00

$65.00

$65.00 - $65.00

$65.00

Compare

Rock & Roll Denim Jacquard Berber Lined Aztec Blanket

Panhandle

$100.00 - $100.00

$100.00

$100.00 - $100.00

$100.00

SKU: 210000480587

Style # BU46M04310 Color: Orange Aztec Print all Over Berber Lined

$100.00 - $100.00

$100.00

$100.00 - $100.00

$100.00

Compare

Rock & Roll Denim Aztec Print Duffle Bag

Panhandle

$70.00 - $70.00

$70.00

$70.00 - $70.00

$70.00

SKU: 2100004805859

Style # BU43X05018 Color: Dark Brown 18" x 11" x 10" Inside Zip Pocket Two Inside Pouch Pockets Removable Shoulder Strap

$70.00 - $70.00

$70.00

$70.00 - $70.00

$70.00

Compare

Rock & Roll Denim Men's V46 Relaxed Bootcut - FINAL SALE

Panhandle

$64.99

$64.99 - $64.99

$64.99

$55.00

$55.00 - $55.00

$55.00

SKU: 210000480544

Style # VMTBD03712 Color: Medium Vintage Style: Stackable Bootcut Fit: Relaxed Tapered Rise: Mid Leg Opening: 17.5" Detail: Two Tone ...

View full details

$64.99

$64.99 - $64.99

$64.99

$55.00

$55.00 - $55.00

$55.00

Sale

Compare

Rock & Roll Denim Men's V46 Bootcut Jean - FINAL SALE

Panhandle

$64.99

$64.99 - $64.99

$64.99

$42.00

$42.00 - $42.00

$42.00

SKU: 210000480503

Style # VMTBD03711 Wash: Dark Fit: Relaxed Leg: Stackable Bootcut 5 Pocket Design 99% Cotton, 1% Spandex

$64.99

$64.99 - $64.99

$64.99

$42.00

$42.00 - $42.00

$42.00

Sale

Compare

Rock & Roll Denim Men's V46 Pistol Bootcut Jean

Panhandle

$64.99 - $64.99

$64.99

$64.99 - $64.99

$64.99

SKU: 210000480462

Style # VMSPD03713 Color: Light Wash Style: Stackable Bootcut Fit: Relaxed Tapered Rise: Mid Leg Opening: 17.5" Detail: V Embroidered Po...

View full details

$64.99 - $64.99

$64.99

$64.99 - $64.99

$64.99

Compare

Rock & Roll Denim Men's V46 Revolver Straight Boot Jeans

Panhandle

$64.99 - $64.99

$64.99

$64.99 - $64.99

$64.99

SKU: 210000480437

Style # VM1RD03714 Color: Medium Vintage Fit: Slim Rise: Mid Leg Opening: 17" Detail: Ivory Stitch Embroidery Material(s): 99% Cotton,...

View full details

$64.99 - $64.99

$64.99

$64.99 - $64.99

$64.99

Compare

Rock & Roll Denim Men's Pistol Straight Jeans - FINAL SALE

Panhandle

$89.99

$89.99 - $89.99

$89.99

$58.00

$58.00 - $58.00

$58.00

SKU: 210000480379

Style # BM1PD04821 Get the perfect blend of comfort and style with these medium wash Pistol Straight Boot Jeans. Designed with a regular fit, these...

View full details

$89.99

$89.99 - $89.99

$89.99

$58.00

$58.00 - $58.00

$58.00

Sale

Compare

Rock & Roll Denim Men's Pistol Straight Jeans - FINAL SALE

Panhandle

$89.99

$89.99 - $89.99

$89.99

$77.00

$77.00 - $77.00

$77.00

SKU: 210000480324

Style # BM1PD04818 These medium wash Pistol Straight Boot Jeans offer a regular fit for everyday comfort. Made from 99% cotton and 1% spandex, they...

View full details

$89.99

$89.99 - $89.99

$89.99

$77.00

$77.00 - $77.00

$77.00

Sale

Compare

Rock & Roll Denim Men's Double Barrel Straight Jean - FINAL SALE

Panhandle

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

SKU: 210000480196

Style # BM0SD04811 Wash: Medium Vintage Leg: Straight Fit: Relaxed 5 Pocket Design 100% Cotton

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

Sale

Compare

Rock & Roll Denim Men's Pistol Bootcut Jeans - FINAL SALE

Panhandle

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

SKU: 210000479160

Style # BMSPD03657 Wash: Medium Vintage Fit: Regular Leg: Stackable Bootcut 5 Pocket Design 99% Cotton, 1% Spandex

$84.99

$84.99 - $84.99

$84.99

$72.00

$72.00 - $72.00

$72.00

Sale

Compare

Rock & Roll Denim Men's V46 Revolver Straight Jeans - FINAL SALE

Panhandle

$64.99

$64.99 - $64.99

$64.99

$42.00

$42.00 - $42.00

$42.00

SKU: 210000478412

Style # VM1RD03716 Wash: Medium Two Tone Straight Stitch Embroidery Fit: Slim Leg: Straight

$64.99

$64.99 - $64.99

$64.99

$42.00

$42.00 - $42.00

$42.00

Sale

Compare

Rock & Roll Denim Boy's Slim Straight Jeans

Panhandle

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

SKU: 210000478158

Style # BB1RD03708 Step up your little one's style game with our Rock & Roll Denim Boy's Slim Straight Jeans. The dark vintage color and rope s...

View full details

$62.99 - $62.99

$62.99

$62.99 - $62.99

$62.99

Compare

Rock & Roll Denim Men's V46 Pistol Bootcut Jeans - FINAL SALE

Panhandle

$64.99

$64.99 - $64.99

$64.99

$55.00

$55.00 - $55.00

$55.00

SKU: 210000476978

Style # VMSPD03714 Wash: Medium Vintage Fit: Regular Leg: Stackable Bootcut 5 Pocket Design 99% Cotton, 1% Spandex

$64.99

$64.99 - $64.99

$64.99

$55.00

$55.00 - $55.00

$55.00

Sale

Previous
1
…
9
10
11
12
Next

Panhandle

Westmoor Manufacturing is the parent company behind both Panhandle Slim and Rock & Roll Denim (along with Powder River Western Wear). Operating out of Fort Worth, Texas, this family-held business has been a staple in the Western fashion industry for generations, balancing traditional cowboy heritage with contemporary style.

1. Panhandle Slim (The Heritage Line)

Founded in 1946, Panhandle Slim is an iconic name in Western wear, famous for its deep roots in rodeo culture and classic cowboy styling.

The Claim to Fame: The brand rose to major prominence by perfecting and popularizing the traditional pearl snap shirt—originally marketed under styles like "The Gambler" to offer cowboys functional clothing that wouldn't rip if snagged on a fence or saddle.
Design & Aesthetic: Honors its authentic cowboy inspiration through retro western prints, border prints, and embroidery. They offer long-sleeve button-ups, performance polo shirts, and classic outerwear for men, women, and children.
Core Legacy: Known for historic collaborations with Western legends like country music duo Brooks & Dunn and World Champion bull rider Tuff Hedeman.

2. Rock & Roll Denim (The Modern Fashion Line)

Launched in 2009, Rock & Roll Denim (incorporating Rock & Roll Cowboy and Rock & Roll Cowgirl) was introduced to bring a fresh, trendy, and bold aesthetic to the modern Western lifestyle.

Premium Denim Focus: The absolute backbone of this brand is its extensive line of high-quality jeans. They specialize in multi-textured, striking back-pocket embroidery, varying washes, and specialized fits designed for life in and out of the saddle.
- Popular Men's Cuts: Double Barrel (Relaxed Fit), Pistol (Straight Leg), and Revolver (Slim Fit). Available in standard bootcut, straight leg, and stackable options.
- Popular Women's Cuts: Extra-stretch trouser jeans, low-to-high rise bootcuts, and fashion-forward bell-bottoms featuring unique detailing like cowhide accents or petal stitching.
The "ReFlex" Technology: Many of their core denim pieces feature "ReFlex" stretch denim technology, optimizing freedom of movement, comfort, and durability for arena riders and ranchers.
Apparel & Graphic Tees: Beyond jeans, Rock & Roll is widely known for eye-catching graphic t-shirts, hoodies, bold geometric snap shirts, and lightweight ripstop snap shirts. They also feature artist/celebrity partnerships, such as their popular collection with country-rock artist Koe Wetzel.

Panhandle

1. Panhandle Slim (The Heritage Line)

2. Rock & Roll Denim (The Modern Fashion Line)

1. Panhandle Slim (The Heritage Line)

2. Rock & Roll Denim (The Modern Fashion Line)

Compare products